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Brian Elder (Real Estate Sales Representative)
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Skip Navigation Linksbe-at-home.com (Toronto Condos-Toronto Lofts-Homes Center) > Selling your home > Price
 
Pricing


 


The pricing of your home is the key to you exceeding your expectations.
Let me explain:

4 simple concepts to get you MORE
 
  Market value definition
Overpricing results
Realtor's role
Expectations
 


Market value:
It's the highest price a property will sell for if exposed on the open market for a reasonable amount of time to a knowledgeable and well informed buyer.

Overpricing results:

If your property is overpriced, then a knowledgeable and informed buyer will know it. This is what happens to a property when it is over priced.

1.
Little or no activity
2.
Buyers expect more for the price.
3.
Home is not exposed to the right buyers
4.
Home may sell for less than if it had been initially priced correctly.
5.
Home takes longer than necessary to sell if at all.
6.
A stigma is attached to the home the longer it is exposed on the market: "What's wrong with it?"

Realtor's role:

My role is to help you determine the right price to offer your home for sale not to quote you a value.
Warning: do not hire a realtor based on the highest price quoted. You may just be wasting your time.

Expectations:

In today's market everyone expects multiple offers and over bidding; this does not always happen. There are many factors that determine this occurrence and with a proper marketing plan you will have a greater chance of exceeding your expectations. Let me show you how!


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